Center Centre UX Strategy Essentials /UX Strategy Essentials: Prepare to Lead a Strategic UX Vision

3 Episode Video Series

3 Episode Video Series

A companion program to the Craft + Lead A Strategic UX Essentials and Intensive.

Prepare to Lead: A Strategic UX Vision

$98 for this Video Series

Watch this series after you've enjoyed the Craft + Lead A Strategic UX Vision Video Series or live Intensive. Jared explores how to lead your team’s strategic UX Vision.

Episode 1:

Crafting a Vision with Challenging Stakeholders

Navigating organizational politics is always challenging. Yet, when your goal is to define the future direction of your organization’s products and services, it’s inevitable that you’ll encounter political obstacles.

You’ll need to learn the tricks and techniques for negotiating politics and winning over stubborn stakeholders. Once you’ve excited them about your vision, they'll become your biggest supporters. It starts when you get these challenging stakeholders to see how your vision benefits them.

Uncover how you’ll…

  • Identify your stakeholder’s top priorities so you can address them directly in your vision.

  • Increase your sensitivity to a stubborn stakeholder’s resistance to demonstrate how you’re mitigating any perceived risk.

  • Pinpoint which stakeholders will likely be the first to embrace your vision so you can onboard them as early vision supporters.

Episode 2:

Measuring Your Vision’s Progress and Success

For your organization to achieve the vision you’ve come up with, they’ll have to see constant progress. With every new release, your executives, stakeholders, and peers will need clear signals that the products are improving and the customers are seeing improvements.

The most effective way to measure the progress and success of your vision is to build metrics around the outcomes. You can track the positive changes in the world that are now occurring because you’re improving your products and services. This will keep your organization inspired as they track the positive gains from executing on your vision.

Uncover how you’ll…

  • Connect the dots between great UX and business success when you develop metrics based on the incremental baby steps of your vision.

  • Establish how great user experiences are for your organization’s success with clear and understandable UX metrics.

  • Prevent substantial residual expenses from accumulating when your teams deliver poorly designed products and services.

Episode 3:

Building Expertise With A Strategic Research Agenda

You need to capture your organization's imagination and inspiration. You’ll do that when you build a shared understanding of your users and customers, what they need, and their current experiences.

That’s where a strategic UX research agenda comes in. Your agenda will make everyone in your organization the world’s foremost expert on your users' and customers’ needs. This game-changing approach will make your UX research team invaluable to your organization’s long-term strategies.

Uncover how you’ll…

  • Grow your Strategic UX Research to go beyond what competitors offer and turn your organization into a market-leading innovator.

  • Guide every product release by prioritizing a human-first approach as you move closer to achieving your vision.

  • Create organization-wide efficiencies as you fine-tune every department’s efforts to precisely what your customers need.

Who is this Video Series for?

This Essentials Video Series is for people who have completed the Craft + Lead A Strategic UX Vision Essentials or Intensive from October 2024.

This series builds upon the Fundamental concepts from the Craft + Lead A Strategic UX Vision material and should be watched after that series, or you won't get the most out of it.

Purchase 90 Days of this UX Strategy Essentials Series

$98

UX Strategy Essentials: Prepare to Lead A Strategic UX Vision

All 3 Recorded Video Series Episodes of Jared Spool's Prepare to Lead Sessions of the Craft + Lead A Strategic UX Vision Intensive from October 2024.